luvs Poop There It Is   Luvs Diaper Commercial

There is a commercial I keep seeing on TV. Every time it pops up on the screen my stomach turns. Is it me or is this the most disgusting TV commercial you’ve ever seen?

POOP There It Is! Here is Luv’s 2011 Diaper Commercial featuring their new “heavy DOODY” protection.

Comments (70)
  1. emoslovepopmusic2 says:

    its not that nasty but its pretty werid

  2. Casey Warren says:

    I thought the commercial was pretty funny. I laughed so hard I almost did the opposite to myself

  3. Ashtin says:

    It’s just you! I thought it was hilarious!!!

  4. diane says:

    No it’s not just you–it’s really revolting.

  5. Jason says:

    Their diapers are totally expanding! It’s disgusting. Although, strangely funny at the same time.

    1. Denise says:

      I think the commercial is disgusting and should be taken off the air.

      1. Harry says:

        I totally agree ! Take it off the air !

      2. Mark-E-Mark says:

        Denise,… Grow a sense of humor!!!

  6. Marianne says:

    this commercial is disgusting. There is nothing hilarious about it. I don’t know how it got on in the first place, the executives at this company are evidentally a bunch of morons.

  7. Brina says:

    I absolutely luv this commercial…its sooooooooo funny!!! I can understand why it would turn your stomach, but I think its clever and cute. I hope this commerical makes the 10 list for 2011 commericals..And the song makes it that much better. I CAN DIG IT!!!!

    1. Harry says:

      Imagine— Your song being picked for a commercial , and that’s what people see and hear together !! Lucky you !

  8. slick says:

    This is just a disgusting commercial. Makes me wonder who approves these ad’s for the company.

    Enough is enough. I don’t want to see this god-forsaken mess on television.

  9. Tonya says:

    I agree that it is an awesome funny commercial and for those who are complaining about such a commercial, Do you really have nothing better to do with your time come on what a better way to say how they feel about their product it is too funny! I do not have cable I am not home enough but I had to look the commercial up after my mother told me about it!

    1. Stephanie says:

      Oh my god I just saw this. It’s terrible! How tacky. I can’t believe it was allowed on the air.

    2. Jeffery says:

      Well, do you have nothing better to do with your time than to defend such a commercial? OK, now that we’ve accounted for our available time, can we stick to the subject at hand? I too agree that the approach to this message is crude and tacky. But, ALL commercials are designed to appeal to a certain target audience. There is clearly a demographic of bodily-function-humor-loving diaper-buying people out there to whom this low level of humor is appealing. Myself, I am more apt to purchase products that speak with a more intelligent level of humor.

  10. Sonia says:

    I love this commercial!! Anyone with kids shouldn’t find it gross…it’s super cute and hilarious!!! 🙂 it’s not like poop explodes out of the diapers…I think whoever made this commercial has a great sense of humor and it obviously catches your attention..unlike boring, traditional commercials. I CAN DIG IT as well 😉

    1. trn2b2003 says:

      Totally agree with you. More people need some sense of humor.

  11. tippy says:

    this commercial is disgusting! Just because it can be done, doesn’t mean it should be. The idea of a competition between which baby can produce more poop is disgusting. You’d think well paying adults could come up with something better.

  12. cookie says:

    Apparently the one who is most full of crap wins. Quite a comment!

    1. Greg says:

      Yup. Just like all the politicians, Democrat, Republican, Independent. Whoever is the the most full of crap wins. Reminds me of the bumper sticker that says “Politicians and diapers should be changed often, and for the same reason”

  13. MikeZ says:

    My wife and I saw the commercial for the first time about a week ago. At first I did not know whether to be disgusted or laugh. To see the babies fill their diapers with poop is disgusting and to see the facial expression of some of the babies as they crap their diapers is equally disgusting.

    What is wrong with the ad agency that created the commercial?????

  14. JEC says:

    Even though it is somewhat disgusting it’s still reality to a mother. I’m not a parent and I did think it was slightly inappropriate for a commercial yet pretty funny. I still laugh every time I watch it. I mean…think about it..we were all once those babies. As cute as we all were…our mother’s don’t want to deal with our shit because of our blowout poop diaper fail. Just laugh a little! It’s not that serious.

  15. trn2b2003 says:

    I thought it was cute! Made me laugh!

  16. tony says:

    this is a disgusting commercial. My grandchild is using pampers after seeing this. i don’t think kids should even see this. what is it telling them. i think the ad agency is full of s!?t
    for allowing this.

    1. michael says:

      Hey Tony, you apparently didn’t see the Pampers commercial where the kids use the diapers as KKK hoods. What’s your grandchild gonna use NOW???? You guys are all prudes.

  17. Gina says:

    No, this commercial is absolutely disgusting and unnecessary. Ugh…

  18. Gail says:

    I too have thought that this commerical is in very bad taste. Not funny, not cute. Just disgusting. Took me a few times to really realize what was happening. That the middle baby did the biggest blow out poop and the diaper held it all in. That is just going too far. Somethings can be left out of diaper commericals. Gross. Cute babies crawling around in diapers, with a voice over telling us that they really work and such and such percent over the other brand. Or whatever. But this, uck.

  19. ... says:

    after reading all these comments i have to say REALLY to both sides its not like its showing poop, or saying something inapropriate, or showing nudity or anything else like that. im not a parent or anything but realy leaving comments on a diaper commercial, and having arguments, ya great use of your time. if you don’t like it don’t buy it common sence. duh! (and ya i was bored im sick and nothing better else to do than this, whats all your guys excusses) geez its just a commerical, no biggy.

  20. Robert says:

    First, Cookie, you are awesome! How poignant. Secondly, venting about something that is as prominent in our culture as advertising is certainly as good of a use of time as solitaire. Some of us are actually interested in the sociological implications of advertising. Having said this, I am sure that for you breeders out there, this commercial is absolutely adorable. You find your kids’ s**t adorable and that is your prerogative. For those of us who do not have kids and do not wish to have them, we find your kids’ s**t to be disgusting, and in turn, are sickened by this commercial.

    1. michael says:

      Robert, I have a 5-year-old and I still hate crap and don’t find his adorable, nor have I ever. And before him, I wasn’t a fan of crap either. I’m pretty much anti-crap, all around. However, this is an animated ad that doesn’t even show the crap. Are “sickened” and “disgusting” really the best terms to be using here? Come on, people, use your words wisely. The attitudes of revolution against this commercial are more sickening than the content of the ad itself.

      1. Robert says:

        Oh my goodness michael… lighten up. My comment was mainly playful banter, and I chose the exact language I wanted to use. This is a comment board not a dissertation so chill out.

  21. Y says:

    It’s annoying, not funny, and dumb.

  22. Brina says:

    Okay, I see I have to make a comment again….This commercial is genius and it is doing its job to the fullest. This message board is prime example. Just think how many people you have mentioned this commercial to. Imagine all the other people out there talking about it good or bad. There is something that commercial that can appeal to all groups. I don’t have kids but if I did I would buy LUVS just based on this commercial cause its the best and I must show support to counteract the haters…POOP!!!! there it is..OPppss I think it ran down my leg..GOT BABY WIPES???

  23. Jen says:

    my three year old thinks this is the funniest thing ever…..since it makes him laugh, i love it!

  24. Bob says:

    The premise of this commercial is ridiculous. Babies aren’t sophisticated enough to organize a pooping contest. Come on!

  25. marilyn says:

    it’s funny …adorable..I was with a group of friends when we first saw it..we is amusing…and you hard asses lighten up….I’ll bet they sell a ton…the guy or gal that thought this up has a real sense of humor…LUVS don’t let these nay sayers convince you to pull the ad…every one who has kids has to get a kick out of it

  26. David I says:

    Because of all the attention on this site, The commercial is doing it’s job. Why some are discussed, the producers of “Poop, there it is” are laughing all the way to the bank.

  27. Debra says:

    I can’t believe some of you actually think this is funny. Babies turning and lifting their backsides to the camera so that they can be judged on the size of their bowel movements? The one who almost blows out his diaper gets the highest score and loudest applause? All to the tune of Woomp! Der it is! You find that funny? Sorry. My level of intelligence and maturity allow me to see this insult for what it is. I bet you also like the Charmin commercials w/the bears and the dirty toilet paper stuck to their behinds. Seriously, if you find that type of bathroom humor funny, you’re not that bright.

    1. Tammy Tucker says:

      Life is too short. GOD allows us to have a sense of humor. You can have intelligence and have fun too! If you don’t have a reason to laugh and smile. Then you have no reason for fun in your life. Ofcourse you can have your own opinion as well. So can I!!!!!

    2. Terry says:

      Dont tell us you don’t look at your poop

  28. carol says:

    I am a gradma and I have never heard any mother brag about how much their kids POOP

    1. carol says:


  29. Diann says:

    It IS that Nasty!! I would never buy them until they “literally” clean up their diaper commercial….come on you can be funny without making babies gross. There is enough X and bad TV without involving babies commercials too!!! Let’s keep them sweet smelling and cute not poopy!!

  30. Kay says:

    I agree, this is a sick commercial. It grosses me out everytime I see it.

  31. Tammy Tucker says:

    This is a fuuuuuuuuuny commercial. I run a familyt child care program. Us providers may not always enjoy changing diapers. But this commercial makes it worth while. It’s hard to change a diaper and not think of the commercial. This is the funniest commercial I’ve seen in years. It’s not long and boring and I wish I had of thought of it!

    1. Sheila says:

      Omg this was one of the funniest commercials ever!!!

  32. Me says:

    They wouldn’t allow this commercial if it weren’t animated! Why is s***ting your pants “cute” because its a cartoon? I’m FAR from being a prude but I can’t eat chocolate pudding or mustard while watching TV anymore for fear of this commercial coming on! No, not ALL press is good press- if you are offended by this commercial tell them with your wallets and buy a different brand! If you don’t have kids in diapers, mail them a diaper with melted chocolate it in!

    1. Bobbie says:

      I agree and would never purchase the product…….

  33. ME! says:

    what would be more disgusting is if the diaper that loses would “lose IT!!!” Hahahahaha! my husband and I thought the commercial was so funny, we cried!!!!! 🙂

    1. Lila Devereaux says:

      poor tasteless people, I bet your home is just as pitiful

  34. Bobbie says:

    this commercial is totally a reflection of today’s stupid ideas of what is in good taste. It is a disgusting commercial and I would never purchase the product……. For those of you, who produced the commercial, it shows your mentality. It is on my list of do not purchase.

  35. janice says:

    luv that commercial, reminds me of my great granddaughter, azalea. when she fills her diaper, it blows out all over. who would think she would be so full of it. i laugh every time i see it.

  36. Terry says:

    Love, love, love this commerical I laughed everytime it plays.

    1. Lila Devereaux says:

      How old are you – 12?

  37. Not a Parent, Not a fan says:

    Sick. I hope the producers who came up with this atrocity die.

  38. Lila Devereaux says:

    Vulgar, in poor taste, not funny.

    1. Sheila says:

      Funny, funny, funny!! Take it what it is. People are too serious… Have a sense of humor!!

  39. Chelle says:

    I love this Luv’s Diaper Commercial featuring their new “heavy DOODY’ protection. It’s cute, the babies are cute, and these pampers are durable.

  40. L. Frazier says:

    I am a dad and I think the commercial was hilarious. Maybe you all should lighten up and get a sense of humor. And my son likes it too.

  41. dd says:

    Oh goody!! Baby ghetto diapers!!

  42. missprincess says:

    Okay, I am literally the farthest thing from a prude, ask any of my friends, and I think this commercial is revolting. I mean, why do people have this mindset that mothers think poop is funny? My mother, my grandmother, etc., find this commercial horribly disgusting. When I first saw this commercial, I was shocked that something so gross was shown on tv.

  43. Lis says:

    IT IS Disgusting! It needs to go immediately, please!

  44. John says:

    The people that find this crap… funny are more than likely the type who used to fart in class for laughs. It’s offensive. It’s disgusting. This commercial is right up there with the red bear with pieces of tissue on its ass. Thank God for DVR’s and the fast forward button.

  45. lucy says:

    The commercial of the babys outpooping one another shows how low some companies will stoop to make a sale. Why not aim a little higher and get out of the poop and back on track of selling good diapers. Very disgustingly done luvs.

  46. SPD says:

    That commercial is in extremely BAD taste….should have never been put on the air! An to the Ad people……young children mimic what they see, ever thought of that?!

    Time to remove that disgusting commercial!!!

  47. scoietyofme says:

    Wow…just wow. I am not a prude, and I have a sense of humour…but this commercial is DISGUSTING! I was shocked when it came on tv. The people who think this is funny probably were still fake-farting in class in highschool. These are babies, for crying out loud. Make them look cute, not gross and offensive.

  48. sludge says:

    luvs-your commercial is disgusting stop it

  49. says:

    What I haven’t seen discussed, though I may have missed it, is the fact that these cartoon characters are in full control of their BM’s and normally would not be even wearing diapers or training pants. These are purely voluntary actions.

    I think this fact is related to how folks react to the ad. Many kids gain full control, unknown to parents, before toilet training starts, usually the smarter ones. In an otherwise boring time the high point of each day is voluntaril­y spreading legs, bending knees a bit and filling underwear. The resulting feeling, relief and pleasure can become addictive.

    Such behavior is suppressed during toilet training (with varying degrees of success. But remains as a latent memory back in folks minds (not so far back for those giggling kids that think the ad is hilarious) and is brought forward as an erotic feeling when viewing this ad.

    Think about it before rejecting this idea.

  50. Rob Austin says:

    This is the stupidest commercial I have ever seen the idiots who ran the commercial should be fired

  51. sidney nazelrod says:

    It is the worst commercial ever. Very poor taste on the company part.
    Shame on them!

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