I love this approach to making a music video!  Justin Timberlake takes a backseat in his latest video for “Not a Bad Thing” and let’s his fans tell their stories of love and romance through photos and videos about their significant others!

I should of submitted my video about my love for Justin Timberlake!! The video documents various tales of romance that fans submitted via Twitter using the hashtag #NotABadLoveStory.

“Thank you for sharing all your love stories and showing me a million reasons why love is not a bad thing,” Timberlake says in the beginning of the nearly 5-minute video, which was released earlier this week.

“This is for you,” he said looking directly into the camera. “Enjoy!”


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